50-80%
of cumulative exposure happens in early childhood1.
That’s why, at Pierre Fabre Laboratories, we have conducted the SAFE* study, in order to better understand sun-related behaviour, as well as sun protection habits, particularly of parents and grandparents in relation to their children and grandchildren.
In the SAFE study, it was found that both adults and younger people did not receive sufficient and appropriate sun protection.
Furthermore, some misuse or lack of awareness poses a health risk.
of respondents didn’t know UVB causes sunburn.
of respondents thought clouds offer sun protection.
of respondents thought tanning would be slower if they used a high protection factor.
In fact, almost 1 in 2 respondents didn’t know that UVB can cause skin damage. Moreover, almost 1 in 3 respondents thought they would tan more slowly with SPF50 than with SPF30. Finally, 21% of respondents thought that clouds protect against UV radiation. As such, these misunderstandings can lead to confusion about how to behave in the sun.
Cumulative sun exposure and sunburn in childhood are the main causes of most skin cancers2. In fact, 50-80% of cumulative exposure happens in early childhood1.
The SAFE study found that people do not always protect themselves for the right reasons.
For the best level of UV protection, remember to apply the suncare recommendations.
*International survey - 8,120 parents/grandparents, 7 countries - descriptive analysis of photoprotection habits
1Stern RS, Weinstein MC, Baker SG. Risk reduction for nonmelanoma skin cancer with childhood sunscreen use. Arch Dermatol 1986; 122: 537-45
2A total of 8,120 adults responsible for children (6,662 parents and 1,458 grandparents) were interviewed. The study was carried out by the company EMMA, France, which is a member of ESOMAR. The company complies with the good ethical practices of the ESOMAR guidelines.